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Best Practices: Increasing Instructor Usage
Best Practices: Increasing Instructor Usage

Share these ideas with your team as a way to help up client engagement

Christina Pischel avatar
Written by Christina Pischel
Updated over a week ago

Here a series of ideas we've complied from studio owners who are seeing high instructor use and engagement on the platform.

Set Personal Goals for Specific Instructors
Use FitGrid Instructor Performance Reports to track and set goals for instructors on an individual basis, rather than as a group. For example, "Increase your return rate by 3% this month."

Part of their Responsibilities
Remind staff sending these messages is part of their responsibilities and that they can be sent while at the studio during the 5-10 minutes they typically spend at the front desk after class.

Weekly Incentive Program
Have the instructors forward their best client response(s) to you, the owner/manager. At the end of the week choose the best response, forward to all instructors, and award $20 (suggested) to the winner.

Monthly Incentive Program
Reward the instructor with the highest FitGrid retention level for that month with a $100 gift certificate. 

Help Instructors Increase their Followers
Remind and even encourage instructors to include their social media handles in their message signature to increase their following and fill their classes. 

Increasing Client Open and Response Rates
Suggest your instructors incorporate these 4 key components into their messages:
Appreciation: "Thanks for your spending your morning with me!"
Positivity: "You did a fantastic job in class. Keep it up!"
Question: "What are your goals?" or "See you next week?"
Personality: "Love and Light, Sabrina"
For more tips visit: Writing Effective Messaging

Inspire by Sharing the Best Client Responses
Compile and send the most positive and inspiring client responses you receive to instructors that are not engaged, or have low engagement, with the app.

Re-engage Instructors with FitGrid Training
Offer additional training with FitGrid staff for a refresher to get tips and tricks, best practices, etc. This link will schedule time with a FitGrid training team member:

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